VIDEO MASTERCLASS
3 Powerful Ways To Build Community with Your REALTOR Association Members
why should associations
launch a podcast?
MATT JOHNSON – CEO OF MICROFAMOUS
“You’re probably seeing the same thing I am…
Agents are anxious for updates and perspectives on the NAR settlement…
I host and produce podcasts for agents, and my team just launched a podcast with WeSERV, the Phoenix-area REALTOR association.
Their first episode on the NAR settlement got a HUGE response from their members. The podcast drove 2,000+ signups to their education portal, and 700+ views to the first episode on YouTube.
I’ve never seen a time like this, where agents are starved for information and leadership.
And that’s coming from 10 years hosting my own podcast, Real Estate Uncensored, getting over 3 million downloads, and launching a bunch of real estate podcasts.
When we publish episodes on the NAR settlement for clients, we regularly see them get 2-3x their normal download numbers.
I think the NAR settlement may have given REALTOR associations the biggest opportunity in years.
An opportunity to build…
more engagement with your REALTOR community…
a stronger brand for your association, AND…
…an audience that stays for your content
long after the NAR settlement blows over
ready to launch your podcast?
Let’s have a 15 minute chat.
We’ll cover your…
– Objectives for your podcast
– Ideas for your podcast brand
– Content & topic ideas
We have one goal for the call…to see if a podcast is the right way for YOU to build a stronger brand for your association, put out compelling & timely content, and create a sense of community with your members.